TCU Football
While working with TCU football, I balanced recruiting, social media, and branding projects for the team. Weekly recruiting projects include good luck graphics, invites, and thank-you’s for events, all tailored with personal player information such as name, high school team, number, and opponent based on a list of 150+ players provided by recruiting. Social media templates and overlays for the 2026 season were also requested to enhance branding. Offseason projects include branding for official visits and events.
task
To best connect with recruits, trends in sports and pop culture were researched and incorporated into the TCU style. Variable data sets within Photoshop were also used to auto-fill fields to customize headlines, names, and player names quickly and without error. Social media templates were also created for the 2026 season to leave space for photography while continuing brand colors and typography.
solution
recruiting graphics
2026 official visit branding
Photography
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Data Management
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Adobe Lightroom
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Adobe Photoshop
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Concept Development
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Teamwork
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Photography - Data Management - Adobe Lightroom - Adobe Photoshop - Concept Development - Teamwork -
As a TCU student, I have the pleasure of being a creative intern for the TCU Football program. Not only do I get to utilize my love for photography in this role, but I am also challenged as a graphic designer. Responsibilities in this role include weekly graphics to send to potential recruits, social media graphics, and internal branding projects.